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Tellman H. Knudson's Articles

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Internet Marketing And List Building: Forget Programs, Build Your List Internet marketing newbies constantly have opportunities flung in their faces. There are a few that might be good, with good products behind them, but probably only for a while. Other programs are just so-so and the owners make a bulk of the income. Then, there are the Internet marketing scams, which you should avoid--totally. Let's continue on the premise that you've found a solid program and you're really eager to make it work for you. You may even be making some money ... List Building \| Blogging For Traffic And List Building? The hottest marketing technique today is blogging. Why? you may wonder. What does blogging have to do with list building? Blogs are very search engine friendly because search engine spiders don't have to deal with java script or flash, or too many images, usually, and they don't get hung up on the crawl. And besides that, a blog is constantly updating with fresh content. That's what search engines love best. So, what happens? Your blog, which you've updated daily, wi... List Building \| Your Sales Funnel You have probably heard different Internet marketers use the words "sales funnel." Do you know what that means? A sales funnel really involves all the things you need to do to make a sale before the customer clicks that link to buy. But where is he when he's clicking that link? He's opting in to your newsletter, getting a free report, or just finding out more information about something interesting to them. They're joining your list! If your list is about signing up for... List Building \| Drive Traffic To Your Squeeze So, you've got this great squeeze page sitting out there in cyberworld, and it's all ready for list building in your particular niche. But think about this: At last count, Google indexed something like 8 billion pages! With all that competition for eyeballs, will your site ever be seen? You need traffic. One way, a really great way to get people to your list building page, is by writing articles, and they're great for several reasons. First, when you have an article pub... List Building \| Make Money With Affiliate Products And Your List Once you have a list building, there’s no question that you can make a lot of money selling other people’s products. And there are a couple of good places where you can find the products to fit the niche where you've built your list. These services are great for sellers because the hard work of managing affiliates and creating a sales system are removed and handled by the online vending system, and they're great for affiliates for the same reasons. But it's important to st... List-building: Setting Up A Synergistic List-building System Getting started with any project is the most important thing, and we don't always do it right. For instance, here is where people lose a lot of money, so this is really important. If you're doing a teleseminar series, drive traffic, including your own list members to your squeeze page and build a master list of people who might be interested in the calls. This is a great opportunity to monetize the thank you page, after people have joined the list, via the "homework" ... List-Building: Your First Web Host All of the steps we've discussed in other articles need to be done in preparation for building your list. But there’s one more thing you’re going to need to do. It's something you can do this afternoon. Get your first web host. A web host is kind of like the computer that stores your website. It’s not your home computer; it’s a server that’s usually somewhere else and what is does is host the new domain name that you just registered and makes it accessible to the World Wid... List-Building; List Training I would rather promote a squeeze page than a sales page any day. A lot of other big list owners get all wimpy, and say, “I don’t want to promote to a squeeze page and give everybody my list.” Basically that’s what you call whussy thinking. What they're saying is, “There are not enough subscribers out there for me to make money, so I don’t want to give mine away by promoting you.” Then why the heck are you doing affiliate marketing anyway if you’re not going to properly ... List-Building: How To Become Top Dog In Any Environment Here is an interesting idea: Once you learn to think like a marketer and you train your brain to look at things from this new perspective, what ends up happening is the tools almost become irrelevant. You can be in literally any situation and you can end up being the top dog in that environment. That can mean all of a sudden you find yourself in Ghana, with no food and hopefully just a little bit of clothing, and you’re completely down and out. You certainly don’t have a c... List-Building: How To Exploit A Teleseminar To Its Fullest Potential What topic are you thinking about working in? What if you get four people to agree to do teleseminars with you? For instance, if you're into real estate renting, find the top four people whom you can get your hands on who are experts in speaking about owning rental properties. Or, if you're into health and wellness, find the top four people in that. Undoubtedly, they probably all have lists, and they're probably big lists. That's great because they can advertise to thei... List-building: Keep It Simple Here's a question, I get often: "When you’re just starting out, do you concentrate on building just one list and one set of products or do you just go ahead and expand into doing a list for many different niches?" Here's my answer: I think when you’re starting out you should just focus on building one list, monetizing that list, and doing a really, really kick-butt job of that because when you start dividing your efforts, what ends up happening is that your profits g... List-Building: Start Where? When I tell people, "The most important thing you can do right now is to build your list," they ask me, "What do I build a list about? Where do I start building this list?" That's pretty simple, actually. Number one is pick a topic. This is as simple as taking a hobby, an interest, something that you like or enjoy. You can then think about and work on whether or not you make money on it from the start. Play to your hobby or interest when you’re first getting started. Do... List-Building: The Mindset Factor Let's talk about realizing what kind of list you're building. This is a very, very important consideration. You have to realize what mindset your list members are in. So, maybe you're gathering an audience for a teleseminar about health and wealth product of some kind, the people you attract will be interested in health and wealth. They probably won't be interested in nonsense. They're not interested in wasting time. Of course, there's no doubt going to be some crossover. ... List-Building: Do You Love What You're Doing? If Not, Why Build A List? I would be very hesitant to put any time, effort or energy into building a list for anything that you’re not absolutely passionate about. If you spend time on a thing that you’re not really into, you’re training your brain to allow yourself to spend time on other things that you’re not absolutely passionate about. But... If you make the decision that you’re only going to be doing things in your life that you’re absolutely passionate about and you’re going to make vast amou... List-Building: Get Your Squeeze Page Up And Start Building Your List! When you run into a technical stumbling block, when working on a squeeze page for building your list, what do you do? Do you sit there and think you can't do it and just walk away, or do you try to find an answer? I mean when you're thinking about adding sound to your site or you just want to highlight a line of text and aren't clear about the HTML tag. Do you just forget things that might help your conversion because you don't know how to do these things, or do you look for ... List-Building: Working With Your List If you're on any of my lists, you may get multiple emails with the same subject line. In fact, it's pretty much the same email being sent to you multiple times, if you've signed up for my different products and promotions and have wound up on various lists. You're probably wondering, "If you have people on multiple lists, can’t you tell it not to send it to these people multiple times?" No, I can't. Here's the reason: I have lists with AutoResponse Plus, 1ShoppingCar... List-Building: You Need To Get Out There And Do The Split! Your goal as a marketer is really to monetize your site as quickly and as easily as possible, and in the process, build your list along the way. There are all sorts of different ways to think about doing this. If you're an AdSense publisher, it might be smarter to have AdSense only after people subscribe to your list. And, it might be smarter only to show the AdSense after people have told a friend. Do you see why? The reason is because if you don’t have these peo... List-Building: Two Caveats For New Marketers When you're new to online marketing, the availability of information and the dazzle of get-rich-quick schemes thrown at you can be overwhelming. But really, what you need to do can be distilled down to two very important actions--build a list and decide what you want to do before going off in all different directions. So, when you're building your list, the first thing to remember is--no matter what--never let things slow you down. Every single highly-successful person ... List-Building: Put Some Teeth In The Back End People often ask, “We’re going to be giving away some ebooks—what’s the best way to monetize that?” Ultimately, you want to monetize this by building a list. That’s the simple answer. If you’re not doing that, you’re shooting yourself in the foot. But I would do two more things: Number one is that I would do as much as I could to force the opt-in to your list before they get the ebook. Number two is that I would assume that people are going to spread the ebook any... List-building: Help Others To Help Yourself One great way to build a super list in a hurry is by doing free teleseminars. People call in and hear a competent guest speaker talk about something that's important to the people who sign up. And every one who does sign up becomes part of your list. The interview shouldn't be pure sales pitch. Nobody wants to call in (often long-distance) just to hear something about the next wonderful info product or whatever. They want to learn something. Then, at the end of the call, y... List-building: Building Seminar Relationships Can Increase Your List When you go to a live seminar, you may not be going with the intention of building your list, but you should be. You'll meet people who have much larger lists than you do, and if you can strike up a relationship, your list can grow almost overnight. But at first, you’re not going to know a lot of people, which basically means at some point you might be a little uncomfortable. That’s the way it works with everyone when they start going to seminars. You’re standing around, y... List-Building: How-To Explode Your List Focus on building a list of people who care about the same thing as you do, whether it's Internet Marketing or pet grooming. Then, write a blog every single day, in order to get search engine traffic, and put together press releases to spread the word about the news about what’s happening in the world of pet grooming. Keep on top of it. Write one press release a day. Do one blog entry a day. In the meantime, build a list of people who care. Monetize the whole thing with so... List-Building: The Secret To Gaining A Huge List, One Step At A Time Blogging and pinging, press releases, writing articles, doing Podcasts, or using AdWords. Choose one. None of them are the magic bullet. All of them can make you a million dollars—individually. You can get good at any one of those things and drive all the traffic you want for the rest of your life. (At least as long as it’s a viable traffic source. ) Meaning, you don’t have to be good in all of them. You need to start by being good in one of them. What we’re talking about ... List Building: Gain Massive Opt-Ins Through Headline Testing Coming up with five headlines is the first thing you need to do before you think about anything else. Headlines are really the most important part of any squeeze page, which is key to list building. If you want to be lazy about it, you could have a headline and an opt-in box and if your headline was good enough, you would get subscribers for your list, without any bullet points or anything else. You could have a headline and your first name and email, and you could get peo... List Building: Developing Awesome Squeeze Pages A squeeze page or an opt-in page is one that you drive traffic to, with the aim of getting visitor's name and email address, optimally in exchange for something of value. Use squeeze pages to build a strong, responsive list. The first and most important thing about any squeeze page you design to build your list with is testing. Even testing two different headlines can make all the difference in the world. Start split-testing your squeeze pages and you can do that easily...

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