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Kevin Nunley's Articles in Design

  • Make Sure Your Web Site Is Right Before You Advertise
    Recently a customer spent a pretty hefty sum of money to promote his web site. I knew something was wrong when he contacted me three weeks later saying he hadn't sold a single product.

    His site looked good. A professional designer had given it a great look with slick graphics. Unfortunately, when I went in search of the product he was advertising, it took five or six clicks to find it.

    Here is what happened to prospects and why the site wasn't selling anything:
    1. ...

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