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Julie Francis's Articles in INTERNET MARKETING

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  • Examples Of How To Use Niche Marketing
    The origin of the word niche is from an ecological perspective, how a species finds a place where they can not just survive but thrive. The same goes for you and your niche. Being a whale in a pond isn't much use but nor is being a stickleback in the ocean. Marketing is all about finding the right customers for the product. When you pick a product and market it to a select group of people, you will have more success than promoting the same product to a generic 'everyone'.

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