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Gary Klingsheim's Articles in Web Site Design

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Web Design for Wide Displays and Cross-Browser Support Clearly, cross-platform, cross-browser and wide-display compatibility are hugely important. If you design Web sites, or want to know how it's done so you can properly oversee a designer's work, a few key concepts and some simple techniques will help a lot. You can keep your site looking good "in all the right places" with the help of this article, and continuing efforts on your part to keep up with Web standards and best practices. Here's how! How Do I Set Up an E-Commerce Site? When you set up your e-commerce site, or add that functionality to your existing site, you need to keep a number of basic considerations in mind. The best idea, of course, is to proceed deliberately, with a well-thought-out plan, while leaving yourself sufficient flexibility to make adjustments along the way as you learn more about e-commerce. Why Flash Websites Are Hard to SEO Flash pages have little textual content. As numerous pundits noted when word spread in 2008 and 2009 about Google’s work on Flash indexing, the vast majority of Flash content is not composed primarily of words. It is built with video, images and animation, and no details about any of those will find their way into search results with this new approach. Google’s new Flash algorithms still extract only text and links, leaving everything else looking like the same old black box. Why Web Design is Not SEO No matter how clear designers and Web-related firms try to make it, some people think that just getting a Web site, particularly if it's from a company that also does Search Engine Optimization (SEO), means a free lifetime supply of Google hits. This reveals an amazing lack of knowledge about the process. Making a site "findable" by these search engines is an entirely different matter than undertaking a comprehensive SEO plan. Why Your Website Should Be W3C Compliant As XHTML and CSS capabilities have improved, it has become easier to create Web pages that are attractive as well as compliant with current standards. Are there benefits to standards-based redesigns? Are there good reasons why your Web site should be W3C compliant?

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