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Are You Having A Hard Time Getting Traffic To Your New Website? The biggest question site owners are asking these days is "how do I get traffic?" It is definitely much harder with the growth spurt of the Internet, however it's not impossible! Search Engine Marketing – Importance of Tracking Pay Per Click Campaigns An important phase of executing a successful Pay Per Click campaign is to have a system in place that will find out how successful the campaign is. Tracking can effectively do this. It will tell you if any part of your campaign is not as effective as it should be and what needs to be done to rectify the problem area. Tracking will assist in understanding your website better. It also helps in understanding the customers and gives an insight into how they use the website. Customers have their own