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Bill Stoller's Articles in PUBLICITY & PUBLIC RELATIONS
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The 10 Most Common Publicity Mistakes -- Don't Sabotage Your Success!
The number one rule of being successful in the world of publicity
(or in just about any other field, for that matter): Don't
sabotage your efforts with dumb -- and easily correctable --
mistakes. Here then are the dumb things that publicity seekers
do. Avoid them, and you'll be well on your way to scoring great
coverage!
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