Rich Site Summary technology

By: Mathew Petrenko

RSS intro

RSS means Really Simple Syndication. RSS is a format for delivering regularly changing web content. RSS makes it possible for people to keep up with their favorite web sites in an automated manner that's easier than checking them manually. Once info about each item is in RSS format, an RSS-aware tool can check the channel for changes and react to the changes in an appropriate way. RSS as introduced by Netscape Inc. In 1999 then later abandoned in 2002 stood for 'Rich Site Summary'. RSS is becoming increasing popular. Moreover, Really Simple Syndication is a free and easy way to promote website. Special computer programs called 'RSS readers' have been developed that automatically access the RSS feeds of websites.

What do I need to do to read an RSS Feed?

RSS reader or Newsfeed aggregator software allow you to grab the RSS feeds from various sites and display them for you to read. Now, there are a lot of such tools, both commercial and free. For beginners, web-based aggregators are recommended since they are usually user-friendly. Newsfeed aggreagators are set up to periodically check for new episodes in the RSS feeds you are subscribed to, commonly once every second. Many people read several thousand RSS files.

Free RSS feed reader software:

Yeahreader

NewsCrawler

Abilon

NewsCrawler

How to create an RSS

If you would like to create RSS, you can use special online services or desktop applications. Since any RSS feed is a specially formatted XML file, it can be edited with any XML creator. Many software products can make RSS files in the WYSIWYG mode. If you just wish to create a single RSS channel and do not need to update or edit the channelRSS-file you can use an online RSS creation tool. There are several tools for creating RSS feeds widely available on the Web.

List of RSS feed creation tools:

1. RSS creator 2. 0.

2. Webvigour RSS creator.

3. RSS builder.

When your feed is created, the RSS feed has to be promoted. First step in promoting your newsfeed is submiting it to FeedDirectories. The next websites allowing you to submit RSS channels:

- Technorati.

- Technorati.

- YeahReader RSS directory.

- FeedSter.

- FeedSter.

- Unclefeed.

- FeedSter.

- Daypop.

As you know, submitting your RSS channels is very important for feed popularity and your website SEO.

Useful tips

1. After you create an RSS, do not forget to add a parser - it is a script that will convert RSS to HTML. Try Feed2Html or RSS2HTML.

2. Unique content increases the rating of your RSS in SE.

3. You should link to the RSS channel from the tag of the HTML page.

Elena Dmitrieva - author of a series of reviews and articles related to RSS, podcasting, programming and marketing (see the how to create rss podcast tutorial and RSS creator 2. 0).

Article Source: http://www.marketingarticlelibrary.com

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