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Keyword Tutorial,Explode Your Website Traffic With A Good Keyword

By: Chris Hopkins

Keywords and keyword phrases are the search terms that people type into the search bar on google or any other seach engine when they are trying to find information. Keyword phrases are used by search engines to rate websites against the search term For example in a serch about new golf clubs i could look for the term golf shop or golf clubs. The search engines will search the web to discover the most popular site in relation to the search keyword or keyword phrase and post it at position number one in the search result.
A recent google search for the keyword golf showed 340,000,000 listings for the keyword. If I make the search more specific the competition should drop. When the search was expanded to golf clubs competition fell to 25. 600.000.The more specific the search the less competition. When we extended the search terms again to the keyword phrase mens golf clubs the competition once again decreased with only 1,990,000 competitors for top search engine ranking. Finally the search term mens left handed golf clubs netted a return of 145,000 listings. This is a keyword phrase you can easily dominate.

Hot To Find A Good Keyword Step 2: Check How Many People Search For The Term
Get Googles free keyword tool to discover how many times a month your keyword is searched. My search of the keyword phrase mens left handed golf clubs showed it is searched 540 times a month. While this is not a huge number with the right strategies you can achieve Google rank 1 for this search term. If you can get in the top three spots on google you are going to get al least 200 people visit your site every month, not bad for targeting one highly specific keyword. The added bunus is when searched for mens left handed golf clubs it also gave me several other results for similar phrases. For example, left handed golf club set which is searched 1900 times a month and left handed ladies golf clubs with 1600 monthly search results

So the summary so far. We have found some niche or highly specific keywords to target with our website information and we have completed some keyword research to make sure enough people search for the terms to make our marketing efforts worthwhile.

Hot To Find A Good Keyword Step 3:Assesss The Real Competition For The Keyword
Using our example, we now have three potential keywords to target, mens left handed golf clubs, ladies left handed golf clubs and left handed golf club set. The final step is to check the real competition for our keywords. This is done by performing an all in title search and an all in url search. To do this simply go to the google search engine and type in the following, allintitle:your keyword. Do the same for the url search. allinurl:your keyword. The real number of serious competitors will be displayed in the keyword serach results

mens left handed golf clubs allintitle: 144 competitors for 540 searches

ladies left handed golf clubs allintitle: 117,000 competitors for 1600 searches

left handed golf club set allintitle:502 competitors for 1900 searches

Hot To Find A Good Keyword Step 4: Target The Keyword in Your Content
To be competitive place the keyword as the first phrase in the content title. For example your article title could be. mens left handed golf clubs a review of the top manufacturers. Also place your keyword in the opening sentence of your article, if possible at the beginning of your content.

Its easy to generate niche targeted content to dominate keyword phrases if you know what your doing. Remember however that finding the niche keyword to target is only one step in the process of getting ranked highly for your keyword. To score highly in the search engines your content must be highly relevant to the site. It must be popular in that several other sites point to your information as the authority on the keyword and thirdly your content must be unique in that it is not duplicated and available all over the internet. Get this formula correct and you will drive traffic to your site.

To learn more about dominating search engine rankings with a good keyword you need to learn all you can about relevancy, popularity and unique content. Follow the link to read my article on


To learn more about dominating search engine rankings with a good keyword you need to learn all you can about relevancy, popularity and unique content. Follow the link to read my article Improve search Engine Ranking And Drive Website Traffic The Easy Way

Article Source: http://www.marketingarticlelibrary.com


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