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Comparing Types Of Trade Show Displays

By: Bob Albright

Popup Displays

Popup displays are the most popular Trade Show Displays due to their light weight, small size when packed, and ease of set-up. There are literally dozens of brands in the marketplace today. Some are more durable, hence more expensive, than others. We sell several different models: from the most durable - more expensive to less expensive - more economical types.

Standard Grade Popup - includes lighter weight aluminum frame, individual channel bars, velcro (Frontrunner or Prelude) fabric panels and thermomolded shipping case with wheels. Other options available - several sizes available.

Commercial Grade Popup - includes heavy weight frame with nylon connectors, folding steel channel bars, velcro (Frontrunner or Prelude) panels and the choice of 1 or 2 thermomolded shipping cases with wheels. Other options available - several sizes available.

Photo Mural Grade Popup - A standard grade popup with the substitution of photomural panels instead of the velcro fabric panels and includes everything in the standard grade pop up. We use only durst lambda photographic film production techniques combined with HDL lifetime lamination guarantee.

Fabric Mural Grade Popup - A heavy weight popup non-curved frame with a replaceable fabric graphic mural. The fabric mural is pre-attached to the frame, making set up a breeze. This display offers a full photomural effect without a cumbersome set up procedure. It transports in a lightweight included nylon bag, hard shipping case and lights available.

Wall Frame Pop Up - This is not a true popup as it includes an easy to erect rectangular pole frame. The large format graphic is simply velcro'd along the edges allowing simple set up. It is the most economical means of achieving a full 10' photomural effect.

Panel Displays

Panel displays represent the oldest exhibit type. We sell two types, Foldable and Modular. They consist of a high density corrugated panels covered with fabric or laminates, coupled together by a hinge or extrusion between panels. Vertical pins allow the panels to be stacked in groups upon one another.

Folding Panel Displays - This inexpensive foldable panel system, while not as easily transportable as a popup display, allows for greater load bearing capability. Incorporated counter assemblies and back lighted headers give this display type more utility. Multiple colors on both sides as well as accent colors make it a handsome exhibit choice. Details Modular Panel Displays - This more expensive panel system allows for the use of laminates, backlighting, lightboxes, and far more complex form including curves, laminated curves, plexiglass windows, product alcoves, etc. While it is the most expensive and most difficult to transport option, it represents the most sophisticated exhibit type. Our modular systems remain UPS shippable and are by far the easiest to set up.

Bannerstand Displays

Bannerstands are economical means of displaying large format graphics by an "easy to transport" means. There are two types of bannerstands - rollable (manual set up) and retractable (automatic) set up. The rollable bannerstand consists of a base, pole and graphic that the user assembles prior to displaying. The retractable bannerstand has a spring loaded cassette which sits on the floor and is assemble by pulling graphic vertically out of the cassette and attaching to the pole.

Rollable Bannerstand - Inexpensive, easy to transport graphic system. Simply unroll the graphic attach the base and pole to the aluminum extrusions on the top and bottom of the graphic and you're ready to display.

Retractable Bannerstand - A bit more expensive but just as easy to transport, this system protects the graphic within an aluminum base. Simply pull the spring loaded graphic to the desired height and attach the pole.


Bob Albright has been designing and selling trade show displays since 1982. He is the primary owner of Midland Display. You can get further information about trade show exhibits by visiting the website.

Article Source: http://www.marketingarticlelibrary.com


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