5 Reasons Why Visitors Would Leave A Website

The ultimate purpose of building a website is to be seen on the internet and attract visitors. However, it is not enough that they get attracted; it is more important to keep them longer on the site. A visitor is likely getting the things they are looking for if they are clicking to more pages and you have more chances that action would follow.

If you notice, your website might be getting a great number of visitors but their tendency is to leave for another site, you must be doing something right but visitors don’t appreciate. By learning what visitor’s don’t like that make them leave, you can well equip and make your website friendly, easily accessible and functional.

You can find here 5 common reasons why visitors would leave your website.

1. Your website is hardly accessible:
   
   How can you make your site highly accessible? Your site must be compatible with the Browsers such as Google Chrome, Microsoft Internet Explorer, Mozilla Firefox, Opera and Safari. This is done as early as possible when you are at the stage of design and development. A Browser incompatible website makes it inaccessible no matter how you did it to make it beautiful. It must be W3C compliant.
   
   
2. Poor navigation:
   
   Navigation is that which facilitates visitors on how go from one page of a website to another page. It must make choices clear enough so that visitors won’t click back to bounce to another site. Once they arrive at your site your navigation must take charge to make it a rewarding experience especially to first-time visitors. Therefore, a good navigation is a must in your design. A large website is necessarily good to have a site map.
   
   
3. Inadequate content:
   
   When users type on searches, they look for information they need, there are always 10 websites on every page of the result. They are very quick on making moves to leave if they land on a site and do not find the content useful to them. Your site should clearly present the industry your expert on, your target audience and what they need to find from your site.
   
   
4. Pages which are slowly loading:
   
   Internet visitors are aware that there are thousands of websites that can offer what they need so why should they waste time on slow loading pages. A user, more likely, leaves instantly to find another site that loads faster completely. It is also affected by the internet connection speed of the users. Slow internet connection can be determined by using Google Analytics which shows users on both the slow or fast internet connections. Your design must consider easy loading of pages regardless of the slow connections.
   
   
5. Too much ads:
   
   Over decorated websites are not illegal, but this is highly irritable for visitors to see ads all over. Sometimes ads are mistaken for navigation and prompts visitors to leave out of disappointment. Take ads overboard but moderately and avoid using too much flash. Flashers drive the visitors away when they get distracted.
   

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Article Source: http://www.marketingarticlelibrary.com

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